Author-Justin Marshall | webFEAT Complete Blog

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Social Media Ads By Industry: Restaurant, Hospitality, Food & Beverage

Introducing: “Social Media Ads By Industry” — A blog series dedicated to covering how social media ads can benefit your company on an industry by industry basis. Up first: The Restaurant, Hospitality, Food & Beverage Industry. Not in the restaurant, hospitality or food & beverage industry? Scroll down to suggest an industry you’d like us to […]

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How To Repurpose Your Old Content in 2019

Blogging, Content, Social Media / Justin Marshall

Repurpose old content. Don’t let it waste away. That was a maxim first published here, in this very blog, all the way back in 2015. Today, as the changing leaves on the trees around our Cincinnati office signal the coming of Autumn, 2019, it’s still true. Here at wFC, we’re starting an initiative to re-purpose

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Social Selling | Increase Company Leads with Your LinkedIn Profile

LinkedIn, Sales, Social Media / Justin Marshall

“Social Selling” is the process of using your social media network to help find prospects, build more trusted relationships, increase leads and ultimately increase your sales goals. Your employees can provide this value to potential prospects by sharing what your company does on a day to day basis. While this is technically possible through any

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Set Your Company LinkedIn Page Up for Success in Only 30 Minutes

Social Media / Justin Marshall

LinkedIn is unparalleled in its ability to connect professionals across a vast array of industries and fields, but for many small business owners LinkedIn too often represents a missed opportunity rather than an outlet for success. This is because running a small business often means that your time is at a premium, and getting familiar

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Optimize Your Blogs for Social Media Like a Pro

Social Media / Justin Marshall

Ok so you’ve written the perfect blog post. You did tons a research, gathered great data and put a lot of time into crafting this masterpiece of a blog for your website. You hit that magical “Publish” button and it’s sent off into the Internet for all to world to enjoy. And now your job

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How to Increase Your Yelp Search Rankings

Reputation Management, SEO, Social Media / Justin Marshall

If you’ve done any sort of Googling in your lifetime (and let’s be honest, it’s probably how you found this post) then you’re at least a little bit aware of how Google chooses to list its results. It tries to show you the best fit to your search phrase that it can without you having

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How To Handle Bad Reviews

Reputation Management, Social Media / Justin Marshall

When you think of review websites which ones come to mind? Yelp, Google, Facebook, Foursquare, TripAdvisor, Open Table? All of the above? These are just some of the outlets where customers can leave reviews on their experiences with your business. As businesses rely more and more on the internet to gain valuable customers these sites

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What’s a Digital Strategy, and Why Does Your Business Need One?

SEO, Social Media, Web Design / Justin Marshall

Quick Answer: A Digital Strategy involves putting your business on the world wide web, utilizing sub-strategies/tactics (SEO, Social Media Marketing, Email Marketing, etc.) that put your business in front of qualified potential customers, and then guiding them to call, email, schedule, register, etc. This has the power to increase exposure, generate leads or sales, and

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What is a Facebook Relevance Score and Why is it so Important?

Facebook, Facebook Advertising, Social Media / Justin Marshall

Facebook ads are some of the most affordable and effective forms of advertising on the internet. And if you’ve done any amount of advertising on Facebook then you may have seen a particular metric that Facebook uses to calculate the performance and optimization of an ad you are running. It’s refereed to as a Facebook

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Benefits of a WordPress Website: Why It’s Our Preferred CMS

SEO, Web Design / Justin Marshall

What is WordPress? It started as a free blogging software but has since evolved to be a full content management system to build your website complete with widgets, plugins and customizable themes. A WordPress website has tons of advantages which we’ll discuss below. WordPress is Our Forte! We’ve folded in to our specialties designing WordPress

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Author name: Justin Marshall