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Aug 19

Performance Max Campaigns for Ecommerce: Your Questions Answered

  • August 19, 2022
  • No Comments
  • Adwords, Ecommerce, performance max
It’s true, Smart Shopping campaigns are now obsolete and have been replaced with Performance Max campaigns. Google officially made the switch and whether you like it or not, your Smart

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Your Advertising Options with Google Ads
Jul 29

Your Advertising Options with Google Ads [Aug 2022]

  • July 29, 2022
  • No Comments
  • Adwords, Bing Ads, Digital Ads, Ecommerce, Google, Google Guarantee, Strategy, YouTube
Google Ads has developed into much more than solely simple ads that appear in the search results. You can advertise across the internet on over 2 million websites, on YouTube,

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Google Call Ads Guide
Apr 07

Google Ads Guide: Call-Only Ads, Call Extensions & Call Conversions

  • April 7, 2021
  • Adwords, Google
About Google Call Ads There are 2 essential steps to Google Call Ads: 1) Setting up phone call conversion tracking 2) Creating the actual ads & extensions We are going

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Ads On Searches For Your Brand Name-Necessary or Not (1)
Sep 01

Ads On Searches For Your Brand Name-Necessary or Not?

  • September 1, 2020
  • No Comments
  • Adwords, SEO
Putting a few dollars a day into digital search ads for your brand can go a long way. Is it a good idea for your business? We'll help you identify

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Leveraging Microsites in Digital Campaigns
Jun 08

Leveraging Microsites in Digital Campaigns

  • June 8, 2020
  • No Comments
  • Adwords, SEO
Would you rather listen to a podcast about this? Check it out! As awareness of digital strategies and their impact grows, more businesses are getting their brands online. Along with

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responsive ads
May 15

Responsive Ads: Real Client Results & How to Improve Your ROI

  • May 15, 2020
  • No Comments
  • Adwords, Google, SaaS
Would you rather listen to a podcast about this? Check it out! You may have noticed Google’s recommendations within your Google Ads account and wondered whether these are worthwhile or

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List your products on google for free
Apr 22

List Your Products on Google for Free

  • April 22, 2020
  • No Comments
  • Adwords, Google, SEO
"It's now free to sell on Google" The bold title from President of Commerce with Google, Bill Ready from a 4/21 blog post detailing the Google Shopping Ads change to

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CTR Blog Header
Mar 30

CTR: What It Is, What It Influences, How to Improve It

  • March 30, 2020
  • No Comments
  • Adwords, SEO
What Is CTR? CTR stands for Click Through Rate. It literally is the rate at which searchers click through to your website. Clicks: clicks from search to your website. Impressions:

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Optimizing Dynamic Ad Campaigns Blog Header
Mar 16

A Guide for Optimizing Dynamic Search Ad Campaigns

  • March 16, 2020
  • No Comments
  • Adwords, Google
As Google continues to roll out new ad formats and strategies, it is important to stay on top and understand the benefits of each type of campaign so you can

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Top of Mind-Awareness Digital Advertising Strategies
Feb 17

Top of Mind-Awareness Digital Advertising Strategies

  • February 17, 2020
  • No Comments
  • Adwords, Bing Ads, Email Marketing
In this day and age you have to earn every sale and conversion from website visitors. We've all wanted or needed something, and gone online to explore our options. Decisions

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