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FEAT First Digital Marketing Blog

Welcome to the FEAT First Digital Marketing Blog. Our team of experts write new posts weekly covering any and everything related to digital marketing. Subscribe to get our posts, videos & podcasts delivered directly to your inbox! Thanks for visiting and happy learning!

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Leveraging Microsites in Digital Campaigns
Adwords SEO

Leveraging Microsites in Digital Campaigns

Would you rather listen to a podcast about this? Check it out! As awareness of digital strategies and their impact...
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What is Facebook Shops? Everything You Need to Know
Facebook Instagram Social Media Social Media Advertising

What is Facebook Shops? Everything You Need to Know

Would you rather listen to a podcast about this? Check it out! More and more businesses are relying on the...
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Responsive Ads: Real Client Results & How to Improve Your ROI
Adwords Google SaaS

Responsive Ads: Real Client Results & How to Improve Your ROI

Would you rather listen to a podcast about this? Check it out! You may have noticed Google’s recommendations within your...
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Leveraging Artificial Intelligence (AI) for Search Engine Marketing
SEO Social Media

Leveraging Artificial Intelligence (AI) for Search Engine Marketing

Would you rather listen to a podcast about this? Check it out! Artificial Intelligence (AI) is everywhere. AI is running...
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How to Setup Google Shopping Ads-Free Listings
Ecommerce Google SEO

How to Setup Google Shopping Ads-Free Listings

Would you rather listen to a podcast about this? Check it out! After the announcement that shopping ads/listings on Google...
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Reduce Your Bounce Rate with These 6 Tips
Content SEO

Reduce Your Bounce Rate with These 6 Tips

A high bounce rate can be a little soul-crushing. You invest and work hard on your website, only for people...
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List Your Products on Google for Free
Adwords Google SEO

List Your Products on Google for Free

"It's now free to sell on Google" The bold title from President of Commerce with Google, Bill Ready from a...
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Social Media Ads By Industry: Home Improvement & Home Services
Social Media Social Media Advertising

Social Media Ads By Industry: Home Improvement & Home Services

Welcome To: "Social Media Ads By Industry" -- A blog series dedicated to covering how social media ads can benefit...
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Local Business Listing Updates for Covid-19
Google Local Search SEO

Local Business Listing Updates for Covid-19

The recommendations in this post are geared towards local businesses that, outside of the coronavirus situation, would normally have people...
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CTR: What It Is, What It Influences, How to Improve It
Adwords SEO

CTR: What It Is, What It Influences, How to Improve It

What Is CTR? CTR stands for Click Through Rate. It literally is the rate at which searchers click through to...
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How a Digital Agency Works From Home
Ecommerce Team Culture

How a Digital Agency Works From Home

We’re living through some truly historic times.  The COVID-19 pandemic will have lasting effects on the way Americans work. The...
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A Guide for Optimizing Dynamic Search Ad Campaigns
Adwords Google

A Guide for Optimizing Dynamic Search Ad Campaigns

As Google continues to roll out new ad formats and strategies, it is important to stay on top and understand...
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Copywriting vs. Content Writing
Content

Copywriting vs. Content Writing

What's the difference between content and copy? For some reason, digital marketers love to come up with new words and...
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Back to Basics: How to Craft the Perfect Social Media Post
Social Media

Back to Basics: How to Craft the Perfect Social Media Post

The meteoric rise of social media as a legitimate marketing strategy has brought a lot of attention to the big...
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SEO for Nonprofits: An Inside Look
SEO Strategy

SEO for Nonprofits: An Inside Look

I've always admired people who work in the nonprofit space... ...and I’ve always thought that business owners could learn a...
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Top of Mind-Awareness Digital Advertising Strategies
Adwords Bing Ads Email Marketing

Top of Mind-Awareness Digital Advertising Strategies

In this day and age you have to earn every sale and conversion from website visitors. We've all wanted or...
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Google Search Console’s Tools and Features Explained
Google SEO

Google Search Console’s Tools and Features Explained

There are many tools available to the SEO industry these days, but one tool I always come back to is...
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Email Sequences for Small Business Digital Strategy
Ecommerce Email Marketing SaaS

Email Sequences for Small Business Digital Strategy

It's 3 a.m. Your dog has jumped out of your bed to investigate a noise for the fourth time that...
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Social Media Ads By Industry: Restaurant, Hospitality, Food & Beverage
Social Media Social Media Advertising

Social Media Ads By Industry: Restaurant, Hospitality, Food & Beverage

Introducing: "Social Media Ads By Industry" -- A blog series dedicated to covering how social media ads can benefit your...
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Conversion Rate Optimization (CRO) Strategies for Ecommerce
SEO UX Design

Conversion Rate Optimization (CRO) Strategies for Ecommerce

It’s 2020! People are shopping online significantly more every year. Getting qualified users to visit your website is only one...
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