FEAT First Digital Marketing Blog

Welcome to the FEAT First Digital Marketing Blog. Our team of experts write new posts weekly covering any and everything related to digital marketing. Subscribe to get our posts, videos & podcasts delivered directly to your inbox! Thanks for visiting and happy learning!

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How To Create An Instagram Reel For Your Business [Oct 2022]
Instagram Social Media

How To Create An Instagram Reel For Your Business [Oct 2022]

Over the past two years, you may have noticed a significant increase in the number of videos that appear on...
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Converting from UA to GA4 including Ecommerce-Simplified
Analytics Google

Converting from UA to GA4 including Ecommerce-Simplified

Google recently announced that they're discontinuing Universal Analytics in July 2023. Whether you're an SEO converting accounts for clients, a...
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Performance Max Campaigns for Ecommerce: Your Questions Answered
Adwords Ecommerce performance max

Performance Max Campaigns for Ecommerce: Your Questions Answered

It’s true, Smart Shopping campaigns are now obsolete and have been replaced with Performance Max campaigns. Google officially made the...
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Your Advertising Options with Google Ads [Aug 2022]
Adwords Bing Ads Digital Ads Ecommerce Google Google Guarantee Strategy YouTube

Your Advertising Options with Google Ads [Aug 2022]

Google Ads has developed into much more than solely simple ads that appear in the search results. You can advertise...
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Job Title Targeting for Social Media Ads
Social Media Advertising

Job Title Targeting for Social Media Ads

Business to Business (B2B) advertising can be tricky. Even more so online. There are countless channels touting they can get...
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webFEAT Complete Announced as a 2022 Local Excellence Award Winner by UpCity!
Awards

webFEAT Complete Announced as a 2022 Local Excellence Award Winner by UpCity!

For more than a decade, UpCity’s mission has been—and continues to be—to help businesses find B2B service providers they can...
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2022 Email Marketing Trends
Email Marketing

2022 Email Marketing Trends

Ray Tomlinson sent the first ever email to himself in 1971 and, since then, email marketing has grown to take...
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The Manifest Recognizes webFEAT Complete Among Akron’s Most Reviewed Design Agencies
News

The Manifest Recognizes webFEAT Complete Among Akron’s Most Reviewed Design Agencies

Helping our clients achieve online success has always been our goal since we started webFEAT. It has been 20 years...
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4 Ways to Keep Digital Environmentally Friendly
Hosting

4 Ways to Keep Digital Environmentally Friendly

For as long as a lot of us can remember, we’ve been placing an emphasis on “saving paper to help...
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Advertising Opportunities with Secure Browsers
Browsers Digital Ads

Advertising Opportunities with Secure Browsers

It makes me uncomfortable to think about all of the data and privacy breaches that have happened as of late....
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5 Ways for B2B Businesses to Keep Selling During the Holiday Slow Season
Sales Strategy

5 Ways for B2B Businesses to Keep Selling During the Holiday Slow Season

During the holidays, retail sales boom like crazy. However, for many B2B businesses, the holiday season is pretty slow for...
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How to Generate Google, Yelp and Other Review Links for Customers
Local Search SEO Reputation Management Social Media

How to Generate Google, Yelp and Other Review Links for Customers

Would you go to a restaurant, or use a contractor that has 2 out of 5 stars on multiple review...
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8 Signs You Need to Update Your Website in 2022
Web Design

8 Signs You Need to Update Your Website in 2022

As a general rule of thumb, (depending on your industry) your website needs to be updated every 4-5 years. It’s...
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2021 Holiday Marketing Trends
Email Marketing Google Social Media

2021 Holiday Marketing Trends

The holidays are fast approaching- and I mean like CRAZY fast. 2021 has flown by and the holiday season will...
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Facebook Algorithm Updates (Updated Jan 2022)
Facebook Social Media

Facebook Algorithm Updates (Updated Jan 2022)

It seems like every day the Facebook algorithm changes which affects business Pages either for the worse or for the...
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How Often To Update Your Website and Its Content
Content SEO Web Design

How Often To Update Your Website and Its Content

Recency and being current is more important than ever for websites and content. Trends come and go. Technology improves. Innovators...
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Google Updates the Requirements to Display Podcasts: What You Need To Know
News & Updates Podcasts

Google Updates the Requirements to Display Podcasts: What You Need To Know

Podcasting can be a very beneficial tool for your business and your online presence. It establishes your business as a...
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5 Quick Tips to Improve Your WordPress SEO
SEO WordPress

5 Quick Tips to Improve Your WordPress SEO

SEO is an ongoing strategy, but if you are looking to quickly improve the appearance of your Wordpress website, implementing...
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LSI Keywords: What They Are & Why They Matter for SEO
SEMrush SEO

LSI Keywords: What They Are & Why They Matter for SEO

Let's start with a quick example. There are many keywords throughout the web that could have multiple meanings. For example,...
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Using Images in Email Marketing: Dos and Don’ts
Email Marketing

Using Images in Email Marketing: Dos and Don’ts

A common debate in the digital marketing world is whether or not you should use images in your marketing emails....
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