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YouTube Optimization for your SEO Campaign
SEO YouTube

YouTube Optimization for your SEO Campaign

You've probably heard it before: YouTube is the #2 search engine behind Google. On top of that, YouTube videos appear...
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Google Ads (AdWords) Express vs. Expert Mode
Adwords Google

Google Ads (AdWords) Express vs. Expert Mode

Google Ads is a great way to quickly generate visibility. Maybe your business needed ads online to increase exposure on...
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2 Replies
What is a Facebook Relevance Score and Why is it so Important?
Facebook Facebook Advertising Social Media

What is a Facebook Relevance Score and Why is it so Important?

Facebook ads are some of the most affordable and effective forms of advertising on the internet. And if you’ve done...
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Benefits of a WordPress Website: Why It’s Our Preferred CMS
SEO Web Design

Benefits of a WordPress Website: Why It’s Our Preferred CMS

What is WordPress? It started as a free blogging software but has since evolved to be a full content management...
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Log Files: How You Can Use Them For SEO
Hosting Search Engines SEO

Log Files: How You Can Use Them For SEO

After some time in the SEO industry, basic best practices become habits, and you’ll need to dig deeper to give...
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A Simple Guide to Using UTM Parameters
Reporting SEO

A Simple Guide to Using UTM Parameters

Data. It seems to be running the world today. It’s processed quickly, and it can assist with decision making. From...
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5 Features Your Google Business Listing MUST Utilize
Google Local Search SEO Search Engines SEO

5 Features Your Google Business Listing MUST Utilize

Your Google Business Listing is a key tool in the Local SEO world. You've no doubt seen these before if...
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Understanding Internal Linking Structure
Linking

Understanding Internal Linking Structure

Recently I noticed that internal link structure and flow was being revisited by some of the SEO’s I admire. Of...
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Exploring Google’s Data Studio
Google Reporting

Exploring Google’s Data Studio

I’m way overdue with this, but I always keep in mind a Chinese proverb our CEO Michelle used to have...
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An Actionable Framework for Evaluating Competitors
Uncategorized

An Actionable Framework for Evaluating Competitors

Components of the Evaluation: Website Quality Search Presence Social Media Presence Each of these components can (and will) be broken...
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How to Prevent Human and Bot Spam Contact Form Submissions
Forms Web Design

How to Prevent Human and Bot Spam Contact Form Submissions

Business owners and SEO's alike, we've all been there. Whether it's in our inbox, we see it in analytics, or...
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How SEO and Social Media Work Together
SEO Social Media

How SEO and Social Media Work Together

Does social media actually help you rank higher? It's a question as old as time –er, as old as SEO anyway....
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1 Reply
Structured Data and SEO (With a Brief Note on JavaScript Indexing)
Uncategorized

Structured Data and SEO (With a Brief Note on JavaScript Indexing)

If you know anything about SEO, you probably also know (or at least have heard about) structured data. Today we’re...
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What Types of Content Should Be on Your Blog?
Blogging Content SEO

What Types of Content Should Be on Your Blog?

If you're like over 90% of marketers today, content is a driving force behind your company's marketing and web strategies....
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Why Your Google Ads (AdWords) are Disapproved and How to Fix Them
Adwords Google

Why Your Google Ads (AdWords) are Disapproved and How to Fix Them

You’re about to launch a new ad, ad group, or maybe even a campaign. Everything is enabled, and now all...
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3 Reasons to Always Use HTTPS
Google Security Web Design

3 Reasons to Always Use HTTPS

Ever seen that green lock that appears to the left of your browser’s URL? Yes, that’s the one. Most likely,...
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Your Online Presence Hinges on Consistency: Here’s 5 Reasons Why
Blogging

Your Online Presence Hinges on Consistency: Here’s 5 Reasons Why

The top websites in the world are constantly being updated. Don’t believe me? Consider this: Huffington Post, the largest blog...
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What is the GDPR, and How Will it Affect My (Small) Business?
News & Updates

What is the GDPR, and How Will it Affect My (Small) Business?

Unless you’ve been in a coma for the past month, you’ve probably heard about the GDPR, even if you didn’t...
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Why Website Speed is Important for Your Small Business Website
Hosting SEO Web Design

Why Website Speed is Important for Your Small Business Website

If you own a small business, work for one, or are thinking about starting one (and you probably  do, since...
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Engaging Digital Strategies: Blogging Best Practices (Part 4)
Blogging Content SEO

Engaging Digital Strategies: Blogging Best Practices (Part 4)

Blogging is hard. I always come back to that statement because nearly every professional in the marketing world is convinced...
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