Justin Marshall-Local Social/SEO Expert

Local mentions, engagement, and consistency in-part with general SEO best practices

Prominence in local searches

Local companies (ex: restaurants, HVAC, electricians, coffee shops, etc.) NEED local focus in an SEO campaign. If someone searches “coffee shops Cincinnati” and 10 other coffee shops show up in the map listings before, it’s unlikely the majority of users are going to visit your coffee shop.

In part with general SEO best practices, local SEO hones in on local mentions, backlinks, NAP (name address phone number) consistency, business listings, directories, local signals, on-page local specifications, accurate map data (ex: Apple Maps), and more. We also can set up local service ads.

The result is more visibility in local and geo-modified searches, driving more qualified traffic to your website, and therefore more form submissions, calls, reservations, online sales, etc. We are local to Cincinnati, Cleveland, and Denver, but can execute local SEO for companies anywhere in the USA.

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SEO Audit

What we do

  • General SEO Best Practices
  • Local backlink acquisition
  • Local content creation (via blog, local pages)
  • On-page local verbiage incorporation
  • Local Listing updates
  • Leverage Google My Business (GMB)
  • Directory updates
  • NAP consistency improvement
  • Working with social media-local engagement
  • Stay on Top of Algorithm Updates/Adapt
  • Routine Site Crawls/Check-Ins
  • Quarterly Reports (regular updates in-between)
  • So much more

Our Approach

  • Learn about your business
  • Research competitors and search results
  • Develop strategic search phrase + audience targets
  • Leverage tools and software to gather insights
  • Implement best practices
  • Work to improve key metrics
  • Work to satisfy searchers
  • Work to satisfy robots
  • Grow search phrases in the top 5 pages of search results
  • Grow quality traffic
  • Generate conversions (form submissions, transactions/revenue, etc.)
  • Monitor, improve and manage to sustainably grow

What this does for you

  • More local exposure
  • More appearances in local/geo-modified searches
  • Improved brand recognition
  • Consistent information throughout the internet
  • Search Engine Rankings will improve
  • You’ll have more of a presence in the search results
  • Your website will become more user-friendly
  • More site visitors will convert
  • Generates a return on your digital marketing investment
  • Develops a competitive advantage
  • Increases exposure + quality site traffic
  • Increases leads + revenue
  • Your website transforms into a 24/7 local sales rep