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Social Selling | Increase Company Leads with Your LinkedIn Profile

Blog Post
“Social Selling” is the process of using your social media network to help find prospects, build more trusted relationships, increase leads and ultimately increase your sales goals. Your employees can provide this value to potential prospects by sharing what your company does on a day to day basis. While this is technically possible through any social media channel, LinkedIn is really where this strategy shines. Let’s cover the stats very quickly. Sales reps who utilize social selling strategies achieve: 45% more sales opportunities 51% more likely to hit quotas 78% of social sellers outsell peers who don’t use social media

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Set Your Company LinkedIn Page Up for Success in Only 30 Minutes

Blog Post
LinkedIn is unparalleled in its ability to connect professionals across a vast array of industries and fields, but for many small business owners LinkedIn too often represents a missed opportunity rather than an outlet for success. This is because running a small business often means that your time is at a premium, and getting familiar with the site often drops to the bottom of the to-do list. Most business honors spend significantly more time working IN the business as opposed to ON the business. That’s why we’ve put together this list of five simple steps. Each one is a bite-sized

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Social Media Simplified Webinar

Social Media Simplified Webinar Twitter, Facebook, LinkedIn, oh my! Social media is crucial for digital success. Learn how to leverage social tools to grow your business. Join us for a live webinar on May 20th at 1:30PM EST. Register Here
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Local Business Listing Updates for Covid-19

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The recommendations in this post are geared towards local businesses that, outside of the coronavirus situation, would normally have people coming into their location. For example: restaurants, retail, etc. It's important in this time to help prospective customers understand if you can do business with them, or if they can support you in any way. The listing updates we discuss can help you do both of those, and potentially increase traction. Google My Business GMB is a great place to update customers on the status of your business. You can update hours, mark special hours, explain additional services you're providing,

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Social Media Ads By Industry: Restaurant, Hospitality, Food & Beverage

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Introducing: "Social Media Ads By Industry" -- A blog series dedicated to covering how social media ads can benefit your company on an industry by industry basis. Up first: The Restaurant, Hospitality, Food & Beverage Industry. Not in the restaurant, hospitality or food & beverage industry? Scroll down to suggest an industry you'd like us to cover below! I hear quite often when we're prospecting potential clients why/how Social Media Ads would be beneficial to them. They don't feel like their company could benefit from social media ads or that their industry is the right fit. So one of the things

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How To Repurpose Your Old Content in 2019

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Repurpose old content. Don't let it waste away.  That was a maxim first published here, in this very blog, all the way back in 2015. Today, as the changing leaves on the trees around our Cincinnati office signal the coming of Autumn, 2019, it's still true. Here at wFC, we're starting an initiative to re-purpose our the blogs in our company archive. Why? Because we know that the information we presented on our blog several years ago is still relevant. It would be a shame to let all that old content gather dust when it could still be useful. We

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